Marketing Specialist

Marketing Specialist

*This role is in our Pensacola location.

Velocity is seeking for a professional to fill the role of Marketing Specialist. The Marketing Specialist will be responsible for executing effective marketing strategies, assisting with campaign development, analyzing the effectiveness of each campaign and developing our lead generation programs. The successful candidate will play an integral role in building and engaging the company’s customer base and creating effective strategies that will promote the long-term growth with Velocity.

This is a full time and permanent role for an analytically driven thinker who can synthesize current business intelligence or trend data to inform retention marketing strategy, and project manage and implement new strategies.

HomeCareersMarketing Specialist

About Our Velocity

Originally heralded as a leading specialty shop for Classic Ford Broncos the team has won awards from PPG Dream Machine, GoodGuys, and most notably, the Specialty Equipment Market Association (SEMA). Velocity has also been recognized for a diverse range of customizations including a signature ’79 International Harvester Scout featured on FYI Network’s Ultimate Rides. 

Despite the accolades, Velocity remains a team-oriented company that embraces a dynamic of family values. That collaborative environment is central for their rebranding.

About Your Role

  • Experience in Content and Blog Writing, Graphic Design and MailChimp Campaigns
  • Collaborates with management teams to define marketing strategies, runs reports and otherwise manages projects to meet the goals of preferred strategies.
  • Analyze and report on the performance and efficiency of campaigns
  • Conduct market research and analyze trends to identify new marketing opportunities
  • Develop and create marketing materials, such as sales and product collateral, and ensure brand guidelines are met
  • Write, proofread, and edit creative and technical content across different mediums.
  • Assist in the preparation and drafting of various communications (email, social media, blogs, etc.)
  • Oversee the QA and deployment of all email campaigns via MailChimp and email marketing calendar.
  • Perform market research and monitor competitor’s email programs.
  • Reports and tracks effectiveness of customer retention campaigns and productivity changes associated with CRM and related digital efforts
  • Reviews company reputation across social media platforms in collaboration with the marketing team to maintain and improve the image of the Velocity Brand.

Qualifications

  • 2+ years of experience in marketing
  • Strong knowledge of Microsoft Office (Word, PowerPoint, Excel, Access, Outlook)
  • Strong knowledge of Adobe Acrobat, Photoshop, Graphic Design
  • Strong knowledge of Content Writing and Blog Management
  • Excellent analytical skills and data analysis
  • Strong written and verbal communication skills
  • Skilled in writing and editing content with an attention to detail
  • Strong prioritization, organization, and project management skills
  • Ability to work 7am-6pm Monday-Thursday
  • Ability to work Fridays and Saturdays remotely depending on company workload.
  • Mandatory drug screening is required

Physical Demands

  • Must be able to lift, carry, and place merchandise and supplies up to 50 pounds without assistance.
  • Frequent reaching overhead and below the knees, including squatting, bending, stooping, kneeling, twisting.
  • Communicate effectively in person, by telephone, or by using telecommunications equipment.
  • Presents information to small and large groups.
  • Visually verifies information, often in small print.
  • Safely operates a motor vehicle.

Benefits Include

  • Hourly compensation based on experience
  • Competitive Benefits Package
  • Fast Paced Friendly Team Environment
  • Health/Dental/Vision after 90 days
  • 401k plan after 1 year
  • Paid Time Off
  • Weekly Pay

Apply Now

  • Click here to download our employment application form, fill it out online, save it and upload it using the form below.

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Contact Us About Velocity Exclusive Signature Builds

To inquire about our limited availability of Velocity Exclusive Signature builds please fill out the contact form below, specifying the color Bronco you’re interested in, and a member from our team will reach out to you.